Essie Then and Now Nail Polish

NAILS | BEAUTY NEWS – A New Designer E-Commerce Shopping Site.

Then and Now is a brand new e-commerce site that launched in December 2011. Then and Now allows you to purchase the latest designer trends, past and present.

Not just a beauty site, Then and Now stocks Men’s, Women’s, Kid’s, Beauty and Home. The process is simple The ‘THEN’ section (discounts of up to 70% off RRP) offering customers the opportunity to purchase carefully selected designer collections from must-have past seasons including Atalanta Weller, Maria Francesca-Pepe, Kirk Originals and Viking Wong. One-off and archive pieces which have also been sourced globally for the site from past seasons include Georgia Hardinge, American Retro, Jean-Pierre Braganza, Eugene Lin and Zoe Tees.

I love the Katie Rowland Sandston ring, sadly I won’t be getting it anytime soon (sad face)

The ‘NOW’ section also includes exclusive pieces from new season collections including Zoe & Morgan’s ‘LOVE’ ring created in a rose gold and ruthenium colourway, Fashion Fringe winners Fyodor Golan are creating bespoke gowns whilst the covetable H by Harris brand offers their iconic quilted rucksack in a soft blush leather, all available exclusively at THENANDNOWSHOP.COM.section

What’s most exciting is that for the month of February they have a special promotion which is a exclusive shade by Essie aptly named ‘Then and Now’

See the gallery to look at the new shade.


Running from the 1st February, to the 29th February, those that shop on Then and Now will be entered into a prize draw to win a gorgeous limited edition Then and Now Essie Six Colours Nail Polish Set – with three sets up for grabs. One lucky subscriber will then win a luxury pack of 10 polishes in a lovely array of colours.

Shop at ThenandNow

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